NIPPO (Portable Energy)

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Nippo today, is a household name in India. A name synonymous with batteries and torches, manufactured by Indo National Limited. Since its inception in 1972, Nippo has been providing millions of its customers with a quality and performance that is second to none. Nippo is listed on the BSE and has a market share of 32%

Indo National Limited with its registered and corporate office at Chennai, is the first Indian dry battery company to have been certified with ISO 9001 and ISO 14001 international standards and has the ISI mark of quality on all its batteries. Nippo has 33 depots across India and has excellent distribution network with over 4000 stockiest and 1.5 million retail outlets pan India.

A lot of firsts are to our credit like the tamperproof top seal, Zinc Chloride technology in AA batteries, introduction of twin piece Manganese battery in shrink pack and Nippo Premium Gold, a first in India. Upgrading it further to Mercury free status, another first in India. Nippo also offers a range of torchlights from its stable. With factories at Nellore and Tada both in Andhra Pradesh, Nippo caters to the soft energy requirements of the country.

We have walked away with the Management Excellence Awards Silver and Gold from MEI, Japan.

Nippo celebrated its 42nd Anniversary in 2015 and continues its tradition of providing world class products to its customers.

Brand building has been a part of the advertising exercise over the last few years, where leading celebrities like Rohit Sharma, Rahul Dravid and Govinda have been engaged to campaign for Nippo across the country. Besides using the electronic media, a lot of outdoor activities through hoardings, wall paintings and mobile media like buses have been utilized extensively for Nippo. Visit Brand Website

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